Driving Commercial Performance with Simple Breeding Objectives

When input costs are rising, the seasons are unpredictable and every breeding decision takes years to show its full return, getting your genetics right matters.

In this interview, Fergus Job from Toongi Pastoral Company shares how a clear breeding objective has helped simplify their decision-making and improve commercial performance. With a focus on fertility, functional cattle and genetics that fit their production system, Toongi has lifted fertility from around 80–85 per cent to consistently achieving rates in the mid-90s.

Watch the interview to hear Fergus’s practical take on keeping breeding decisions simple, choosing genetics with a long-term view and building a herd that performs where it matters — in the paddock and on the bottom line.

Curious to see how Futurity Genetics could perform in your business? contact jason & kylie